Fitness Fulfillment was formed in December, 2005 for the purpose of competition in the 2006 Donald W. Reynolds Governor’s Cup Collegiate Business Plan Competition. The goals of this organization was to participate in the competition, to create awareness of the concept of an “Electronic Personal Fitness Training Device” also known as “MobileTrainer”, and to gain investment funding and/or establish a partnership with an established corporation with a testable product on the market in order to speed introduction to market. Fitness Fulfillment completed the competition and won a sponsorship award for “Best Use of Computer Technology” valued at $15,000 of in-kind web design and services to be used toward the start-up of the company.
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